When selling almost any product, having the right label is absolutely critical. The product label is one of the first things that your potential customers will see and notice about your product. You only have one chance to make a good first impression, so make it count! In today’s blog at Blair Labeling, we talk about five tips you can use to make a quality product label.
5 TIPS FOR CREATING A PRODUCT LABEL
When selling almost any product, having the right label is absolutely critical. The product label is one of the first things that your potential customers will see and notice about your product. You only have one chance to make a good first impression, so make it count! In today’s blog at Blair Labeling, we talk about five tips you can use to make a quality product label.
Looking for professional product label printing for your business? Reach out to us at Blair Labeling today to get started!
KEEP IT SIMPLE
Perhaps the most important tip for product label printing designs is to keep it simple. If your label is too busy or has too much information packed onto it, it can turn off potential customers. A good product label is clean, simple, and conveys only necessary information on the front. When your customer sees your label in the store or elsewhere, you want the design to pull them in and the content to convey the information they need simply and effectively.
BE UNIQUE
It’s important that you make your label memorable. There are millions of different product labels out there in the world. Product labels that are unique and stand out help people to keep you in mind as they make a purchasing decision and make recommendations to friends. People won’t buy a product that they don’t remember.
Want unique label printing that will help you stand out in the crowd? Work with our in-house, professional designers at Blair Labeling.
USE INTENTIONAL FONT PAIRING
The next important tip for creating your product label is to carefully select your font and sizes. You may be tempted to quickly chuck any font willy-nilly on your label, but trust us, that is a big mistake. You want visually appealing fonts that complement one another and make your product more aesthetically pleasing. Additionally, having some text be bigger and other text smaller helps you convey more important information quickly and works well to clearly separate your content on the label.
KNOW YOUR REAL ESTATE
Always be aware of the space you have to work in when product label printing. You can come up with the most beautiful, perfect label design ever made, but if it doesn’t fit well in the available space on your product, it’s all for naught. Work within the parameters you have on your product. If it’s an unusual shape — great! You can create a unique label that makes the most of the space it has for a visual masterpiece.
UTILIZE PROFESSIONAL QUALITY
If your business is fairly small at the moment, you may be tempted to take care of product label printing on your own. It is possible to create stunning product labels on your own, but it will definitely cost you a lot of time and effort. When you work with product label printing professionals like Blair Labeling, you will get professional quality labels quickly and effortlessly. This allows you to focus your time and energy elsewhere like growing your businesses.
BLAIR LABELING
At Blair Labeling, we offer more than three decades of product label printing experience.
We know what it takes to create an amazing label that everyone loves. When you need quality product label printing services, we are the ace team you can trust. Contact us today to get started!